If you’ve ever wished someone would hand you permission to make business easier, this episode is your note from the universe. I sat down with Brisbane-based creative coach Kamina James, who helps “un-businessy” creatives think like business owners, build one stable income stream, and stop being beholden to a nine-to-five. She and her writer husband have built a flexible, values-first life—buying a home, creating a savings buffer, traveling, and raising their toddler—on part-time, creative work. Here’s what we can all borrow from her story.

Why “Make Business Easier” Is a Strategy (Not a Shortcut)

Kamina’s north star is simple: work less, live more, and let the systems support you. “It’s allowed to be easy,” she says. When we decide to make business easier, we stop glorifying overwhelm and start building a calm, capacity-conscious plan that actually fits our life. That’s what creates staying power—especially for creatives and neurodivergent entrepreneurs.

Start with One Profitable Stream

Kamina’s group program, Create & Get Paid, guides creatives to land one income stream that’s moving toward stable and profitable. Narrowing your focus makes business easier because it removes decision fatigue and clarifies messaging, marketing, and delivery. If you’ve never made a dollar from your craft—or you’re established but underpaid—“one clear offer” is the fastest, kindest path to momentum.

Mindset First: The Easy-Mode Reframes

Kamina’s biggest shifts will sound familiar if you’re building a business that honors your brain and your bandwidth.

• “Nobody is paying that much attention to me.” Post the thing. Try the thing. Iterate in public. Your future clients will notice the consistency, not the perfection.
• “Only buyers’ opinions matter.” Friends, relatives, and the algorithm are not your customers. Build for the people who might pay you.
• “Stop before the work is ‘done.’” The work is never done. Protect evenings and weekends so you can show up energized when it counts.
• “Sell it before it’s perfect.” Announce the offer, validate with interest, then deliver. Perfectionism wastes time; delivery builds proof.

When Life Is Heaviest, Build Smaller (and Wiser)

Kamina started her coaching business in one of the hardest seasons of her life—postpartum, pre-diagnosis ADHD, supporting a sleep-deprived partner, and with only a couple hours a week to work. Her take: if you can build something tiny and steady in your hardest season, it will feel easy in any other. This is the heart of “make business easier”: design for your real capacity, not the mythical future you.

Make Business Easier with Boundaries and Support

Avoiding burnout isn’t luck; it’s architecture. Kamina credits:

• Firm time boundaries: no nights or weekends unless it improves life.
• Body + brain care: movement, yoga, salsa, caffeine that actually helps her ADHD, adequate sleep.
• A coach and peers: she invests in emotional support and wisdom, not just tactics.
• Community that doesn’t idolize work: friends who know her beyond business keep her grounded and joyful.

Portfolio Careers Are a Strength (Not a Red Flag)

If you’re multi-passionate, Kamina wants you to hear this: a portfolio career can be more secure than a single paycheck. Multiple aligned revenue streams spread risk and let you honor interest-based motivation. To make business easier, ladder those streams—stabilize one, then add the next.

A Daily Practice That Actually Moves the Needle

Kamina’s practical, gentle sales cadence is the definition of easy mode: sell for 30 minutes at the start of each workday. That might look like checking in with warm leads, posting Stories, emailing your list, or inviting a consult. Keep it simple and repeatable. Income-generating activities come first; website tweaks can wait.

ADHD Advantages You Can Leverage

Kamina’s ADHD has been a catalyst, not just a constraint. She refuses a work model that doesn’t fit, follows what feels fun and easy (hello, zone of genius), and builds around health and family. That alignment makes consistency possible. If your brain resists “shoulds,” let that be data. Make business easier by designing around how you naturally work best.

Define Success by Presence, Not Busyness

Maybe the most moving moment of our conversation: her toddler telling her, “Mommy always comes back.” That’s the point of all of this. When you make business easier, you create the margin to be present—with your people, your creativity, and your life.

Try This This Week

• Choose one offer to prioritize for 90 days.
• Block a 30-minute daily sales window at the start of each work session.
• Set a stop time and honor it. The work can wait; your nervous system can’t.
• Ship something imperfect: a beta, a workshop, a mini service. Learn in motion.
• Write a one-line mantra on a sticky note: Make business easier.

Connect with Kamina

Find Kamina James on Instagram at @kaminajames. She offers a free 30-minute session each month to audit your goals and see what’s possible, plus her group program Create & Get Paid for creatives ready to build one stable income stream.