If you’ve ever felt crushed by a stack of “shoulds,” you’re not alone. Post more. Work nine to five and then five to nine. Be everything to everyone. It’s exhausting—and it’s not the only way. Today I’m inviting you into a different rhythm: slow abundance in business. It’s not about shrinking your dreams. It’s about pursuing them at a pace that honors your life, your body, and your values.

I was so inspired by my conversation with Praise Santos McKenna of Come Plum—brand studio leader, coach, and the kind of person who lights up a room and then hands out matches so everyone else can light up too. Her mission is specific and deliciously bold: help 10,000 women feel inspired, resourced, and confident to do the thing they’re called to do. When she talks about this, you can feel the ripple effects—10,000 women, 10,000 families, and the communities that grow around them. That’s what slow abundance in business looks like at scale: not frantic growth, but contagious energy that keeps spreading.

What Slow Abundance in Business Feels Like

Slow abundance feels like exhaling. It’s the permission to build profit and impact without burning yourself to the ground. It’s choosing sustainable systems and supportive structures over white-knuckle hustle. It’s letting your work be an extension of your life instead of a competitor to it.

Praise said something I can’t stop thinking about: she wants her work to feel like she’s “getting paid to exist.” Not because she’s doing less, but because she’s doing what’s aligned. That’s the heart of slow abundance in business—designing offerings, timelines, and support so your everyday actions actually match your season and your capacity.

Seasonality: Your Energy Is Data

One of my favorite themes from our chat was seasonality. Inspiration isn’t a tap you forgot to turn on; it’s a tide. There were seasons when certain shoots drained Praise, and seasons when those same shoots felt energizing again. There were tender chapters—health news, a miscarriage, postpartum—where she gave herself grace and adjusted scope. Nothing broke. The business didn’t crumble. In fact, honoring the season made the work truer.

That’s the invitation. Your energy is data. If something that used to light you up now feels heavy, it doesn’t mean you’ve failed. It might mean you’re due for a gentler pace, a different offer, or a supportive handoff. Slow abundance in business trusts that honoring your actual life will create better, more sustainable results than pretending you’re a machine.

The Power of Support (and Letting People Step Up)

I talk about this a lot inside The Dream Biz® Lab: support is a strategy. When Praise stepped back, her team stepped forward—teaching workshops, coaching clients, editing videos, and bringing their own styles to the work. She didn’t lose control; she gained capacity. She gained margin to dream.

That’s another flavor of slow abundance. You don’t have to carry everything to be worthy of the win. Sometimes the most aligned move is to let someone who genuinely loves a task do it, while you pour your energy where it matters most. Ease isn’t laziness—it’s leadership.

Money, Morality, and Letting Abundance Be Okay

We also went there on money. If talking about pricing makes your throat tighten, I see you. Many of us carry stories about wealth being suspect or success being selfish. Praise worked with a coach to reframe money as a tool that can align with values. She raised prices to match the value, created income streams that served her clients, and let abundance fund the mission instead of fighting it.

This is part of slow abundance in business, too: releasing shame around being paid well for excellent work. When profit is clean and aligned, it fuels community, care, and creativity. Abundance doesn’t corrupt your heart; it amplifies it.

Postpartum, Play, and Redefining Work

My favorite moment? When Praise said her theme for 2025 is “slow abundance,” and her career coach asked, “What if your work right now is giving yourself space to dream?” Yes. Sometimes the launch can wait while your nervous system catches up. Sometimes the most strategic move is a nap, a long walk, or a playful creative experiment that quietly unlocks your next big idea.

If you’re in a tender season—postpartum, caregiving, grief, burnout recovery—you don’t have to muscle your way through it. Slow abundance in business makes room for rest and still trusts the momentum will return. You’re not behind. You’re building differently.

Questions to Help You Realign (Journal-Friendly)

I promised fewer lists, so think of these like gentle invitations rather than homework. Pour a cup of something cozy and write:

What actually gives me energy right now?
Where am I carrying a “should” that no longer fits?
If I did this the easier way, what would change?
What support would make this feel light?
What would abundance look like at a slower pace this quarter?

Let your answers be imperfect and honest. Then make one small shift that honors what you find. One conversation. One boundary. One lighter timeline. That’s how slow abundance compounds.

More Power to the Dreamers

Here’s what I know: the world changes when women are lit up. When you feel confident and resourced, your neighbors feel it. Your clients feel it. Your family feels it. Your business becomes a beacon, not a burden. That’s the future I want for you—ease you can feel in your shoulders, profit that supports your life, and work that fits the season you’re actually in.

If you want help putting slow abundance in business into practice—without losing momentum—I can walk with you.

Get to Know Praise: ⁠ComePlum’s Website⁠ and ⁠Instagram

Work With Me

If you’re craving kind accountability and capacity-conscious strategy, my 1:1 Slack Coaching gives you a coach in your back pocket, Monday–Thursday. We’ll simplify your offers, set supportive boundaries, and design a marketing rhythm that fits your energy—not someone else’s blueprint.

Prefer community? The Dream Biz® Lab is built around joyful, sustainable growth. We protect your capacity, clarify your message, and sell in a way that feels good to your nervous system. Doors open periodically—join the waitlist and we’ll get you plugged into the next round.

Slow doesn’t mean small. Slow means sustainable. And sustainable is how we build something beautiful—and keep it.